Instagram

Becomes the best version of you

Ghost ingests all your Instagram posts and learns what makes your content work. Then writes new posts in your voice.

Works with any public Instagram account

Ghost output for @chelsiangmusic

#1 CAROUSEL Tuesday

Behind-the-Scenes Studio Tour

Walk your audience through your creative space — what tools you use, how you set up, and one thing most people wouldn't notice. End with a question asking them to share theirs.

#creatorlife#behindthescenes#studiosetup#creativespace

Your carousels average 768 likes — 4.2x more than single images.

Tuesday is your best day at 440 avg likes.

Long captions get 5.6x more engagement than short ones.

Audio posts are your sleeper hit at 2,355 avg likes.

#2 VIDEO Thursday

3 Things I Wish I Knew Earlier

Short 30-45 second reel with text overlays. Hook with the number, deliver quick value, end with "which one surprised you?" to drive comments.

#creatortips#contentcreator#growthhacks#reelsinspo

Your videos get 1.8x more likes than photos.

Collab posts outperform solo by 1.8x (213 vs 121 likes).

Numbered lists are your highest-saving hook style.

Thursday is your second best day at 287 avg likes.

#3 CAROUSEL Tuesday

The Post That Changed Everything

Tell the story of your breakout post — what you did differently, why it worked, and the one lesson you took from it. Use a before/after format.

#storytelling#growthmindset#contentstrategy#createandinspire

Storytelling posts dominate your top 15 performers.

Question hooks drive 3.2x more saves than statements.

Carousel + long caption is your strongest engagement combo.

Penang Island is your top tagged location.

What Ghost learns about you

Ghost analyzes six dimensions of your content to understand what makes you, you.

Voice Cloning

Ghost learns how you write — your tone, hooks, emoji style, caption length, and the phrases that make you sound like you.

Post Cadence

Measures your posting frequency and consistency. Gaps and irregular schedules hurt your reach.

Engagement Rate

Calculates your true engagement rate against follower count — likes, comments, and saves.

Content Mix

Evaluates your balance of images, carousels, and reels. Diverse formats reach wider audiences.

Virality Potential

Identifies breakout posts and your comment-to-like ratio — signals the algorithm rewards.

Hashtag Strategy

Scores your hashtag count, diversity, and consistency. Too many or too few both cost you reach.

Frequently asked questions

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ghost · by code:zero Works with any public Instagram account